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New Butler GUM(R) Toothbrush Gives Germs the Brush Off

CHICAGO, May 1 /PRNewswire/ -- Every day millions of germs make the average toothbrush their home. Now there's a toothbrush that gives bacteria an eviction notice. Butler GUMŪ announces the first-ever antibacterial bristle toothbrush with replaceable heads.

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    The Butler GUMŪ toothbrush has a patented antibacterial coating proven to reduce bacterial contamination on the bristles for 30 days. The replaceable head design makes it easy and convenient to change to a fresh brush month after month. With three replacement heads per package, antibacterial protection will last for 90 days when used as directed. The package offers a handy ``replacement reminder'' system, in which users note the day to start using the second and third replaceable heads.

    The toothbrush also features an interdental cut and the Butler GUMŪ exclusive Dome Trim(TM) bristle design with raised center bristles, proven to effectively clean below the gumline and reduce gingivitis. Research studies have shown that a standard toothbrush can harbor millions of microorganisms and that those potentially harmful bacteria thrive in the warm, moist environment of the average bathroom.(1)

    ``This revolutionary toothbrush is the first to deliver the cleaner brush promise to the growing number of families taking extra measures to fight the spread of germs,'' said Charles Dushman, director of U.S. oral care marketing at the John O. Butler Company.

    Chlorhexidine, the anti-microbial agent used in the toothbrush, has been proven effective against both gram-positive and gram-negative organisms such as strep, staph and periodontal germs.(2) The Chlorhexidine formula has been infused into the bristle coating and is safe for zapping bacteria and preventing microbial regrowth after application. It also is found in antiseptic skin creams, mouth rinses and disinfectants. The toothbrush is available at major retailers across the country.

    Made by the John O. Butler Company, a Sunstar company, the Butler GUMŪ brand of oral care products is the second most recommended and used brand by dental professionals. For more than 75 years, Butler GUMŪ has maintained a commitment toward designing, producing and distributing advanced oral care products to consumers and dental professionals worldwide. For more information, go to

        (1)  Contaminated toothbrushes and their disinfection, Caudry, S.D. et.
             al.  Journal of the Canadian Dental Association 61:6, 1995
        (2)  Chlorhexidine-coated toothbrush filaments, Biological Therapies in
             Dentistry, BC Decker Inc., 10:01, 2000